278 Rouge Road

Westwood, Winnipeg

Property score

69.1

Good

Overall 69.1 · Newer than most nearby homes

1,180 sqft (bottom 34%) · Built in 1969 (3 yrs newer than avg)

Located in a high-income area with median household income of ~115k

Transit 70.0 · 1-min walk to transit with 2 nearby routes · Within 500m: 2 schools, 5 parks, and 2 place of worships nearby

Living Area

Below average

14% smaller than neighborhood avg.

Year Built

Above average

3 yrs newer than neighborhood avg.

Mother tongue

English · 85%Punjabi · 2%

Past 10 years Westwood sales snapshot (~80% of all data)

Sold Count

898

Median price

405k

$/sqft

$307/sqft

Avg build year

1966

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Property score

69.1 is composed by the two sections below.

Property Score

58.3Fair
Living Area1,180 sqft60Fair
Year Built196952Fair
Lot Size5,428 sqft67Good
Neighbourhood Sales Activity37Low

Community Score

85.2Excellent
Household Income90Excellent
Education Level63Fair
Housing Stress100Excellent
Core Housing Need100Excellent
Employment Health76Good

Neighbourhood Sales

Westwood

How to read: Share of sales in each ~$50k price band for “westwood” (Detached houses (non-condo), 2024). The tallest band is the mainstream budget range; multi-year view shows how that band shifts over time.

Market Conditions · WinnipegSeller's Market
Buyer'sBalancedSeller's

Sales-to-New-Listings

64.6%

1,196

sold

1,852

new listings

Manitoba Real Estate Association March public data on New Listings and Properties Sold across Manitoba

Sold Above Asking

65%

Majority sold above asking

68 of 104 sold above asking · Manually compiled from MLS Winnipeg sold listings, May 4 – May 10, 2026

With a Sales-to-New-Listings ratio of 64.6% and 65% of homes selling above asking price, demand is clearly outpacing supply. Buyers are competing, which is putting upward pressure on prices.

Area census snapshot

Dissemination area (DA) — Statistics Canada 2021 Census · Area: #46110318

Community deep dive

$115K

Median household income

$128K

Average household income

3%

Low income (LIM-AT)

0.2

Income inequality (Gini)

2.7

P90 / P10 ratio

16%

Single-person households

33%

Families with children

Population, labour & age

Population (2021)412
Labour force participation rate67%
Median age44.4
Avg household size2.7
Unemployment rate4%
Population density1420 / km²

Households & income

Low income (LIM-AT, % pop.)3%
Single-person households16%
Couple families with children33%
Median household income (2020)$115K

Housing

Renter households0%
Condominium dwellings0%
Median dwelling value (owners)$352K

Diversity, education & language

Immigrants (share of pop.)21%
Visible minority15%
Bachelor's or higher (25–64)30%
Mother tongue (1st)English · 85%
Mother tongue (2nd)Punjabi · 2%

Figures are for the census dissemination area containing this listing location; sources and margins may apply per Statistics Canada.

Rankings

Living Area

around average
1,180 sqft
0255075100
Same streetBottom 46%Same areaBottom 34%CitywideBottom 48%
Same street · Rouge Road
#68 / 125
Bottom 46% · Avg 1,263 sqft
Same area · Westwood
#1,665 / 2,523
Bottom 34% · Avg 1,372 sqft
Citywide · Winnipeg
#101,306 / 194,458
Bottom 48% · Avg 1,342 sqft

Tax-Assessed Value

around average
349k
0255075100
Same streetTop 50%Same areaBottom 31%CitywideBottom 46%
Same street · Rouge Road
#62 / 125
Top 50% · Avg 351.5k
Same area · Westwood
#1,751 / 2,523
Bottom 31% · Avg 392.1k
Citywide · Winnipeg
#105,277 / 194,458
Bottom 46% · Avg 390.1k

Year Built

Elite
1969
0255075100
Same streetTop 5%Same areaTop 8%CitywideTop 49%

Lot Size

around average
5,428 sqft
0255075100
Same streetBottom 34%Same areaBottom 21%CitywideTop 45%

To see this property on a map next to nearby houses—and compare year built, living area, assessed value, and lot size in detail—open the neighbourhood analysis page.

Transit & Walkability

Nearby stops, routes & transit score

Nearby Amenities

Dining, education, healthcare, shopping & more

278 Rouge Road — 9 amenities found within 500 m, across 3 categories, including 2 education (nearest 250 m), 5 parks (nearest 71 m).

Search radius
🏫Education2
🌳Parks5
Worship2

Crime & Safety

Westwood · WPS public data · 2026

Annual incidents

9

2026

vs. city avg

-69%

relative to avg

Year-over-year

-97%

vs. prior year

Primary type

Property

100%

Sales History

Sold 5/2017CA$250k–300k
Sold price

Same street

Bottom 30%

Same area

Bottom 16%

City-wide

Bottom 36%

Related homes

Highlights & common questions: 278 Rouge Road, Winnipeg

278 Rouge Road – Property Summary

Key Characteristics & Ideal Buyer Profile

This 1,180 sqft home on Rouge Road sits close to the average for its street, neighbourhood (Westwood), and city of Winnipeg in terms of living space and assessed value. Its standout feature is the build year: constructed in 1969, it ranks among the newest homes on the block (top 5% on the street, top 8% in the community). The lot is 5,428 sqft—slightly smaller than the Westwood average, but comparable within the street and city.

The appeal lies in getting a relatively newer home in an established area without paying a premium. The assessed value ($349,000) is below both the neighbourhood and city averages, which may translate to lower property taxes compared to nearby homes of similar size. For buyers who prioritize a more recent build over maximum square footage or land size, this property offers a balance that’s hard to find at this price point.

This would suit buyers looking for a solid, mid-century home in a settled neighbourhood—likely first-time purchasers, small families, or investors wanting a property with less deferred maintenance than older comparable homes on the same street. It’s a practical choice, not a showpiece.


Frequently Asked Questions

1. How does the living space compare to other homes nearby?
It’s slightly below the Westwood average (1,372 sqft) and the city average (1,342 sqft), but right in line with other houses on Rouge Road (average 1,263 sqft). You’re getting a typical amount of space for the street.

2. Is the property tax lower because the assessed value is lower?
Yes. The assessed value is $349,000, which is $43,000 below the Westwood average and $41,000 below the city average. All else being equal, that means lower annual property taxes than many neighbouring properties.

3. What’s the catch with the build year being newer?
There isn’t one, but it’s worth noting that “newer” here is relative—1969 is still over 50 years old. The advantage is that it’s newer than roughly 95% of homes on the same street, meaning it may have more modern construction standards and fewer immediate updates needed than a 1960 or 1950s home.

4. Why is the lot size smaller than the neighbourhood average?
Westwood has many homes on larger lots (averaging 6,491 sqft). This property’s lot is 5,428 sqft, which is still in line with the wider city average and typical for Rouge Road. If you want a big yard, this isn’t it—but it’s not unusually small either.

5. How does the ranking system work for these comparisons?
The rankings compare this home to others in three circles: the street, the Westwood community, and all of Winnipeg. For living area and lot size, higher rank means larger. For build year, higher rank means newer. For assessed value, higher rank means higher value. The progress bars show what percentage of comparable homes this property beats in each category.

Radar charts, rankings, and side-by-side layouts work best on a larger screen. Open this page on a desktop browser for the full experience.